Every successful sales team needs more than ambition; it needs structure, tools, processes, and clarity. Salespeople need a pattern for dealing with a lead from the marketing team and a pattern for presenting the offer, conducting negotiations, and finalising sales. Salesforce Sales Cloud helps you turn leads into loyal customers with streamlined processes, intelligent automation, and real-time insights.
Whether you’re nurturing new opportunities or focusing on upselling and cross-selling to your existing base, Sales Cloud adapts to your strategy, helping your team close more deals, faster.
Sales Cloud is a world-class CRM that accelerates your sales cycle and gives your team everything they need — anywhere, anytime. From lead conversion to final negotiations, it simplifies the complex and lets your team focus on building relationships and growing revenue. Sales Cloud is built for sales success:
- Accelerated sales cycles – close deals faster with streamlined workflows and automation.
- Smarter lead management – convert leads faster with a structured, repeatable sales process.
- Boosted productivity – increase team efficiency with powerful tools and mobile access.
- Insightful reporting – monitor progress in real-time with customisable dashboards.
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360° customer view
You can access the full contact history anytime – even offline – so your team is always prepared, whether in the office or on the move.
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Automated daily tasks
Automating repetitive tasks frees up time and reduces human error. This allows your team to focus on creative, high-impact activities.
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Standardised sales process
Deliver a consistent experience to every lead while simplifying onboarding and ramp-up for new sales reps.
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Real-time analytics
Track performance against your goals with live dashboards and clear, actionable reports.

cosowski@craftware.com
Salesforce Sales Cloud - trusted by leading brands across industries
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Efficient tasks planning and sales reporting at Generali thanks to Salesforce implementation
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Sodexo case study: improving sales process and lead management
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Utilising the power of data thanks to CRM Analytics in Generali
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Strengthening brand image within FMCG industry through optimization of sales processes